Closely following in the footsteps of the much-loved REACTO 6000, but with a slightly more budget-friendly wheelset at an incredible price, welcome to the 105 Di2 equipped REACTO 5000.

Comfortable, stable, versatile. Powered by the 80nm Bafang M410 mid-drive motor and equipped with an automatic three speed gear box and rear diff, the e-Matic upright trike is a joy to ride.

The Habit LT is a progressive trail mountain bike that is down for the ups but lives to get down. Precisely tuned for controlled chaos.

The FX+ 2 Stagger is a lightweight city electric bike that’s designed to make everyday excursions faster and more fun. It has an intuitive and natural feeling pedal-assist system that makes exploring your city extra exciting and cruising up hills a breeze

The perfect urban assistant, with low maintenance hub gearing and a strong, reliable drive unit paired to our low step-through frame design with internal battery.

Short on travel, big on fun, the Spark 900 is what comes to mind when we think of the perfect mountain bike.

The Marlin 6 is the perfect ride for progressing your skills on the trails. Its updated slacker frame geometry makes it easier to control on descents while the suspension fork takes the edge off bumpy trails.

An exceptional all-round road bike with Gen 2 SmartSense, SRAM Rival AXS, and DT Swiss E 1800 wheels. Go long, go short, go fast. This is WorldTour performance for real world rides.

The Cube Reaction Hybrid Performance 500 Allroad Electric Hardtail Mountain Bike is designed for versatility, making it ideal for both city streets and rugged trails. Equipped with a powerful Bosch Performance motor and a 500Wh battery, effortless joy.

The Checkpoint SL 7 AXS Gen 3 is a carbon gravel bike built to explore the beyond. Its lightweight carbon frame is designed with a Gravel Endurance geometry, tons of mounts and clearance for up to 50 mm tyres (as measured)

Dirt or road, it doesn't matter. With a 120 mm suspension fork, low step-through frame and chunky MTB-style tyres, it's capable on both, while the powerful Bosch CX drive unit and 800 Wh make even the biggest hills a pleasure.

Built around the latest Shimano Ultegra Di2 groupset, our SCULTURA ENDURANCE 9000 is the pinnacle of the range. Fantastic frame compliance, top-end components and comfort-orientated geometry make this bike a dream for long-distance riders.